Canon announces the latest addition to its worldfamous EOS range with the launch of the new EOS 5D Mark III.
It’s packed with capabilities for both still and video shooters, but at a much steeper price. The EOS 5D Mark III builds on the performance of the legendary EOS 5D Mark II, offering improved speed,greater resolution, enhanced processing power and extended creative options for both stills and Full HD movies, providing unparalleled artistic freedom for the most demanding photographers. A new 22.3 Megapixel (MP) full-frame sensor offers the ideal balance of resolution for stills and HD movies and up to 6 frames per second (fps) shooting, whilst a 61-point AF system and 63-zone metering provide greater speed, flexibility and accuracy. Powered by the latest DIGIC 5+ processing technology, the EOS 5D Mark III also features enhanced video functions, offering improved image quality alongside greater audio control, redefining creative possibilities for photographers and amateur videographers alike. The Canon EOS 5D MK III will also be able to shoot at ISO levels of up to 102,400, and will now see shutter lag cut down to 59 milliseconds. Much like its predecessor, the Canon EOS 5D MK III will be able to record 1080p Full HD videos at 30fps, but for videographers who want a 60fps option, it will be available albeit in 720p HD quality. Much like its previously rumored specs, the EOS 5D MK III will come with a GPS feature, a 3.2 LCD display, a 100% Intelligent Viewfinder, and support for both CF Type I and SD/SDHC/SDXC memory cards. The camera is also compatible with over 60 EF lenses, and is expected to be made available in late March for $3,500 (body only).